Comments on: Apples Win, Wrapped in a Miss, Rolled in Confusion

By: Apples Win, Wrapped in a Miss, Rolled in Confusion « The New Minimum

Apples Win, Wrapped in a Miss, Rolled in Confusion « The New Minimum — Mon, 21 Jun 2010 03:58:39 +0000

[...] Fight [...]

By: iPad as Game Changer – It’s Catching On

iPad as Game Changer – It’s Catching On — Tue, 30 Mar 2010 18:27:50 +0000

[...] consider the computer and our relationship to “computing.” Fight partner, Justin Spohn, wrote about this distinction in January, where he basically called out Apple for not pointing out that the iPad was actually a game changer [...]

By: Joelskool

Joelskool — Fri, 05 Feb 2010 03:56:28 +0000

For me, what hit home about this device is that it changes the context with which you take in information on a computer.

I've been using computers for 22 years. Most of them PCs. The majority of my life they have framed information within the context of WORK.

Only in the last 6-7 years (since I got Mac laptops) have I began to use the computer as an extension of life.

With this device, the information (which you hold in your hand) will become more personal. Email will be more like reading actual correspondence.

Pictures will be something you enjoy rather than something you organize.

It's a life tool. Not a business machine.

Nah mean?

By: Joelskool

Joelskool — Thu, 04 Feb 2010 19:56:28 +0000

By: geri spohn

geri spohn — Thu, 28 Jan 2010 21:57:13 +0000

Thank you Justin…exactly what I have been asking all day….MAX?iphone?Ipad?
what's up with all of that…finally I understand
and now I can go ipad and still feed the masses…..!

By: Justin Spohn

Justin Spohn — Thu, 28 Jan 2010 17:29:01 +0000

Yeah, you may be correct. I certainly hope that's how it goes. I know I, for one, cannot wait to go try one out.

Reviews from everyone I've heard who has actually handled one says that it really shines once you have it in your hands.

By: Justin Spohn

Justin Spohn — Thu, 28 Jan 2010 17:26:34 +0000

HA! I love this.

By: Dennis Hahn

Dennis Hahn — Thu, 28 Jan 2010 17:20:55 +0000

Nice post Justin. I don't think it's too late for Apple to get the right positioning out there. As you say, the launch wasn't for the target anyway, and whatever the journalists say now will be forgotten once it actually ships.

By: Badri Lokanathan

Badri Lokanathan — Thu, 28 Jan 2010 16:11:53 +0000

Along the lines of the Bud Light commercial, the positioning for the average computer user could be – iPhone (too light), Mac (too heavy), iPad (just right.)

By: Justin Spohn

Justin Spohn — Thu, 28 Jan 2010 14:10:32 +0000

I was wondering about this myself. It seems like it COULD work stand alone for sure.

The issue I take with it is that I feel Apple missed an opportunity to make it ACTUALLY stand alone. A fully functional computer for 500-800 is great, but thats a lot of money for a peripheral.

By: Justin Roby

Justin Roby — Thu, 28 Jan 2010 13:24:20 +0000

I actually think that the iPad could be fully-functional as a stand-alone computer. You can already buy apps, music, movies, etc. from within an iPhone, and you can already do the same from within the iPad (the iBooks app demonstrates that). So you don't actually *need* another computer to use it, though this demonstrates a further need for iPad peripherals that let you do backups or manage your files *eventually*. Otherwise I very much liked this article. Spot on.

By: Justin Spohn

Justin Spohn — Thu, 28 Jan 2010 13:16:27 +0000

You think Google will go after this? That would be interesting. I wonder if Google has the level of interest in hardware that would be needed to get something like that off the ground.

Apples obsession with crafting (or controlling depending on your point of view) every aspect of the experience has taken them down the road of investing in some pretty serious infrastructure. I think Anil Dash had a great point last night: the biggest drop yesterday wasn't the iPad, it was the A4 chip.

I'm sure I see Google having the attention span to get there.

By: Justin Spohn

Justin Spohn — Thu, 28 Jan 2010 13:13:03 +0000

Hey Jack – I hope you're right, as I still think this is a great product. I worry though that many journalists will be no more tech savvy that the average person and may get caught up in the “just a giant iPhone” meme which may be as far as a lot of people go in thinking about it.

The risk is that the exact target for this product are the same people least likely to go deep in researching it.

That said, curiosity may run high enough that people will drop into an Apple store just to see it and become a fan right then. It certainly wouldn't be the first time.

By: attilaosztrogonacz

attilaosztrogonacz — Thu, 28 Jan 2010 08:26:02 +0000

I am looking forward to experience the gPad from Google (l think it will come out in this year for sure).

By: iangotts

iangotts — Thu, 28 Jan 2010 07:44:16 +0000

Great, passionate blog. This was a tech launch, not the visionary launch it should/could have been. visionary as in "creating new vidsion of what is possible"

Here is a visionary video from M*cr*soft http://www.officelabs.com/Pages/Envisioning.aspx

By: sambrightstar

sambrightstar — Thu, 28 Jan 2010 05:14:58 +0000

Thanks for writing the most sensible, intelligent account of the iPad launch that I've come across so far. You've hit the nail on the head.
Apple should get you to do a relaunch now!

By: Jack

Jack — Thu, 28 Jan 2010 05:04:07 +0000

I disagree. I think enough people and journalists will pick up on it — as the masses computing device of the future.

By: Suzanne Lainson

Suzanne Lainson — Thu, 28 Jan 2010 04:34:39 +0000

From a music point of view, I'd like to see this promoted as a playing device (as in musical instrument) rather than as a listening device. I think it will be. I anticipate that Smule will come up with a number of applications for it.